The SDI Industry Brings Quality Products, Personal Service and Local Loyalty Back Into The Heart of Business ...

The SDI (Self Directed Income) industry continues its ongoing and ever-evolving process of offering exciting and innovative products for consumers and unique marketing opportunities, for potential independent business ownership. The SDI industry twins the retailing and wholesaling elements of traditional sales and marketing in mutually beneficial ways for all who choose to participate - both online and in real life situations. It is the action of building relationships and forging partnerships by active SDI entrepreneurs, that has been fueling the constant growth of the SDI industry since its birthing in the mid-20th Century.

Since the dawn of this 21st Century, countless numbers of employees from the baby-boomer generation are now listed as unemployed as corporations and institutions continue to downsize. More and more of these former employees are becoming motivated to enrol as budding SDI entrepreneurs.

Many of these novice SDI entrepreneurs see the advantage of establishing an SDI Portfolio that guarantees more than one source of monthly earnings. The SDI Portfolio is coming of age since the more astute of these new SDI entrepreneurs fully realize that when they sign any distributor application form, they are really surrendering their rights as independent free enterprisers to the “home office” corporation - which reserves the right to cut your source of supply and/or cancel your distributor agreement at any time.

It is also noteworthy that more and more youth between the ages of 18 and 35 are now fully aware that the outdated curriculum as being offered by our institutions of formal learning (elementary schools, high schools, universities, colleges, etc.) is not adequately preparing them for the ever-changing, fast-paced marketplace.

Consequently, more and more youth from these X and Y generations are open to the idea of launching their own, part-time (or full time) SDI enterprises to supplement their meagre monthly earnings from the menial jobs they have taken after their many years’ of pursuing formal education in search of the ever-elusive, financial security.

As the more conventional marketing strategies of the 19th and 20th centuries fail, we are witnessing a gradual acceptance of the SDI industry as the optimal model to market any product and/or service to astute consumers with an environmentally-friendly spirit of mutual and loyal co-operation in this 21st Century.

Indeed, the SDI industry is becoming more and more relevant given the ease of modern technology and the advent of global and local, social networking via the internet. The key for anyone’s ultimate success as an SDI entrepreneur is to build a highly duplicatable business model, that can be followed and copied by everyone on your team, thereby multiplying and duplicating your efforts.

A review of news items in the mainstream print and electronic media as well as the online, alternative media, suggests that the economies of Canada, the United States of America and other so-defined, western world countries are shifting away from the more orthodox, employer-employee model of the 20th Century to the emerging, entrepreneurial, contract-based model of this 21st Century.

Small business owners no longer have an incentive to hire employees and become saddled with the accompanying paper work demanded by the various levels of government (municipal, provincial/state, and federal). Instead, the SDI industry offers anyone/everyone an opportunity to launch a home-based enterprise while tapping into the power and potential of social media. Of course, as an active SDI entrepreneur, one qualifies for numerous income tax deductions available exclusively to the self-employed.

Additionally, SDI entrepreneurs commonly bring back the human aspect into sales, both at the local and global levels of marketing by offering quality products and focusing on personalized service and loyalty to our local and online networks of like-minded people.

All that is missing to help usher in this new age of entrepreneurism is the physical launch of the UsuryFree SDI University. In the meantime, we have created the online UsuryFree SDI University where SDI entrepreneurs are invited to share information, ideas and resources etc. that can add benefit to anyone’s SDI enterprise(s). Read more details at this website:
http://usuryfree.blogspot.com/2010/02/introducing-usuryfree-sdi-university.html

How about a couple of suggested SDI opportunities for those who are now ready and willing to (a) begin creating monthly earnings from an SDI Portfolio or (b) add another SDI opportunity to your personal SDI Portfolio.

The Customer Advantage: http://usuryfree.thecustomeradvantage.com

Optimum Earth: http://usuryfree.optimumearth.com

Great Life International:
http://www.greatlifeintl.com/?r=usuryfree

Anyone having specific questions about any of the above-listed SDI opportunities is invited to forward an email to: tom@cyberclass.net with the title of the SDI opportunity in the Subject line.

Notes from a debtor - who doubles as an SDI entrepreneur

The key part of the equation that debtors don’t yet understand is how we are all slaves to an economic system that is designed to keep 90% of the debtors in bondage for their entire life - generation after generation. Debtors don’t have any money available to help others because the ‘system’ is stealing it from them. And it’s stealing it from everybody – it’s just that most people haven’t realized it yet.

Those who are ready and willing to be re-educated are a top priority to me all of the time. I keep encouraging youth to take a step ahead of the crowd and reach out and become informed beyond the walls of formal education and then strive to become an innovative leader in the SDI industry where the future is getting brighter all of the time.

I can only invite others to take the action that must be taken if debtors are ever to break out of ‘debt bondage.’ I have learned that I can only invite anyone to do something and then I must respect whatever choice any individual makes.

Right now, Great Life International, Optimum Earth and Asea are three SDI opportunities that are working for those who are choosing to make a difference in this world. I have connected myself with a brilliant SDI team in cyberspace and anyone who chooses to participate could have the benefit of their expertise and learn how to achieve goals and reap financial rewards that are not available to salaried employees working for an employer.

It is possible to earn good money with any one or (or all) of these three SDI opportunities - Great Life International, Optimal Earth and Asea - at this time. I have a plan to build an SDI network in tandem with the Third Market Network. Though I’m saddened when any new prospect declines to be active as an enthusiastic SDI entrepreneur on my front line, but I respect everyone's choice.

I regularly send out emails inviting my ‘cyberspace associates’ who double as ‘usuryfree creatives’ to join on my front line and become leaders with me. I know that some will respond and others will decline. Of course, anyone who declines now will always be welcome to join with our team at any time in the future.

Salaried employees keep complaining about the ‘job’ but most employees are not yet willing to really move out and take charge of their life and earn the kind of income that they are capable of. Obviously, they do not yet fully understand the magnitude of my plans and ideas and how they are directly related to debtors everywhere.

I have dedicated the last 30 years of my life to doing my part to usher in a new age of ‘usuryfree’ living which will guarantee debtors a lifestyle of prosperity, abundance and peace and plenty – a lifestyle that debtors will never achieve if we-the-people do not change the ‘system’ that is (and has been) keeping us in financial bondage for generation after generation.

Over the years, I have sacrificed all of the material trappings and instead I have spent my time and money researching to find the ‘truth.’ And I have found the ‘truth’ and the ‘lies, deceit and deception’ that is being broadcast to us by the mainstream media is being exposed more and more all the time. Now my time is here! I have been working in the trenches since the early 1980’s and finally I now have a good feeling about where we are going with the Third Market Network as a vehicle, which will release multiple millions from the jaws of usury.

I do not regard typed and emailed comments as an attack and I do welcome any reasonable confrontation because it permits me to respond by likewise typing. You see, when I was growing up I never had any practice in expressing myself as it was uncommon for anyone to have an original idea. We were brainwashed into rural Ontario Catholicism and we were never permitted to ask questions - just have faith and believe. Neither is this a negative criticism of my parents who loved me dearly. They were conditioned to view the world with what they had learned from their parents etc.

I often talk about ‘my stuff’ and the potential that I see rather than everyday things because the everyday things are so mundane and the everyday things keep us locked into a closed kind of thinking that suits the PTB’s (Powers That Be).

I don’t question others’ decisions and I have always made an effort to avoid such judgment. It is my intention to permit each individual to grow and live life’s journey as s/he chooses. I am usually proud of the choices of people within my circles of influence.

I do have misgivings about the youth in general - blindly walking into the ‘system’ like a flock of sheep going to slaughter now that I have learned so much about the ‘lies, deceit and deception’ that are an integral part of the ‘system.’ I have acquired so much knowledge to share BUT in my heart I know that many people are not likely to be interested. As debtors they are trapped in the ‘system’ and probably married with children while being saddled with more and more ‘debt’ that keeps growing with the exacting of usury on a monthly basis. One day they will awaken and ask questions and question the answers - then they will be ready to commit to becoming usuryfree,

That’s what happened with the mother of my children and myself. We got married and expected marital bliss and with the responsibility of the children the debts grow and like most families we got systematically trapped. I dared to be different and learned how and why the masses are being brainwashed into being subservient financial slaves to the PTB’s.

The fears of the mother of my children kept her submissive to the ‘system’ and she called me crazy and put me down because I challenged the banking system and many other segments of the ‘system.’ My actions of challenging the ‘system’ created great fear in the mother of my children because when you challenge the ‘system’ you threaten the security of the woman (my wife and the mother of my children.) My separation and divorce was inevitable.

That happening only made my resolve stronger to keep doing the research and to expose the faults of the ‘system’ so that it could be fixed before my children had to live similar horrible experiences. So you see, the rabbit hole does go deep and I love researching and sharing knowledge and that’s why I do what I do.

My parents rarely let me make my own decisions as a youth. My mother and father decided that I should go to Ottawa Teacher’s College and I really had no choice in it. I decided that I would never pressure any of my own children about school or career though I will invite them and their youthful peers to be ‘out-of-the-box’ thinkers and be open to looking at and exploring ideas that are not necessarily advocated by the mainstream.

It is good to support the decisions of others to the best that I am capable of though I do not have a lot of faith in the ‘system’ that our formal education leads the youth into because I have found out how that ‘system’ is designed to steal property from those who are not awakened to the real hidden agenda of that ‘system.’

Why would I be excited and encourage anyone to walk into the same ‘system’ that I walked into 42 years ago? Here I am at 62 years of age and broke because I believed in the ‘system’ that my mother and father told me to believe in. The ‘system’ trapped me and then financially destroyed me.

It does hurt sometimes that those who are closest to me (family) are the ones who put me down and laugh at me and my ideas for making this world a better place. However, I have learned to have a thick skin and to keep pursuing my self-imposed dreams and missions regardless of what others say and think. Thankfully, I am getting more and more support for my ideas from other awakening individuals (former strangers who are now my best friends) who meet me in real life situations and/or who contact me through the cyberspace.

Exposing lies, deceit and deception and revealing truth inspires me, what inspires you? Looking forward to networking with others to create a brighter future where we will experience the reality of usuryfree living and therefore live from our hearts.

Readers are invited to read more postings here at The SDI Eye Opener. When you are ready to become and SDI entrepreneur email a message to: tom@cyberclass.net with "I choose to become an SDI entrepreneur" in the Subject line.

SDI Entrepreneurs and Politics In This 21st Century

By Tom J. Kennedy

There is a cocky self-confidence being expressed by more and more SDI (Self Directed Income) entrepreneurs otherwise known as multi-level marketers and/or network marketers. The nostalgic days of wage-slaving servitude may be over in the not-too-distant future.

These part-time and/or full time SDI entrepreneurs of the exponentially expanding SDI movement are blaring a constant warning to politicians at all levels of government. The message is expose the design flaw of 'usury' and promote the option of 'usuryfree' time currency, foster free enterprise, preserve freedom, and reduce government size and spending - or there'll be a 'rallying' together to turf out the political actors on stage at the various levels of government and replace them with a unique breed of politicians who have acquired entrepreneurial experience in the real world where producers who double as prosumers are rewarded.

Certainly some independent SDI entrepreneurs - whose prime source of product was the Amway Corporation, one of the respected pioneers of the SDI industry - gently flexed their collective muscle within the political arena of the Progressive Conservative Party during the campaign for leadership in the Spring of 1983 and the mainstream media barely considered their actions as newsworthy. Peter Pocklington's run at the PC leadership was definitely ushered along by the 'free enterprise factor of the SDI industry.' Much has happened during the past 27 years to raise the awareness of we-the-people and thereby motivate us to action.

Continuing government meddling within the SDI industry coupled with the erosion of our freedoms and ongoing resistance from the conventional, corporate, capitalist connection of Usury Elites is blowing a prevailing sentiment among the ever-expanding SDI industry. If there is going to be political clout by the SDI entrepreneurs in future federal, provincial and/or municipal elections then this fragmented industry must become unified very quickly for the days of reckoning are fast approaching. It's time to join our online, loyal database NOW and immediately change the way we spend our money and our time.

It has been said that farmers sweat, wage slaves perspire and SDI entrepreneurs shine. If this is true then North America's recent productivity and progress is partially indebted to the shining success of those SDI entrepreneurs whose numbers are now approaching three million in Canada and multiple millions worldwide. The concept of being self-employed and creating and maintaining a Portfolio of Self Directed Income(s) is gaining acceptance and popularity because employers can no longer blithely assure their formerly loyal and productive employees of future economic security. Neither can SDI 'home offices' limit SDI entrepreneurs to earning income from one source as they did during the 20th Century. Nor can financial planners promise gain from mutual funds after having advised their clients to lose trillions during the early years of this 21st Century.

It is impossible for crafty, self-serving politicians to hoodwink these enterprising SDI entrepreneurs for they have armed themselves with 'truth' and 'in depth' knowledge about 'economics, human nature and personal growth.' Apathy may have dominated the political arena during the 20th Century BUT in the 21st Century political involvement by SDI entrepreneurs will make a critical difference and votes will be delivered to politicians who 'listen and hear' and then 'take action' with their newly acquired knowledge based on 'truth' instead of 'lies, deceit and deception' and learned beyond the walls of formal education.

SDI entrepreneurs are not involved in their respective part-time and/or full time enterprises just for extra income, although that is one of the rewards for wisely investing a little money and a lot of time. They are collectively working to achieve goals 'greater then life.' It is probably in their favour that the SDI industry has been dismissed as 'not newsworthy' by the mainstream media and conventional, corporate Canada (and America) during its initial growth stages from the 1950's until 2000. In this 21st Century, the SDI industry is now positioned to enhance its growth and image by networking in real life and on the internet, thereby being independent of the mainstream media.

As the SDI industry continues to expand exponentially around this diminishing global village, more and more voters from the squeezed middle class are recognizing that this explosive industry is acquiring sufficient numbers to create the critical mass needed to wield significant political clout. It follows that the optimal way for informed SDI entrepreneurs to ensure a sympathetic ear hears their cry for liberty and freedom is to start 're-educating' themselves and politicizing (a) individually within their respective SDI networks and (b) collectively as one unified voice.

There will be ample occasions in future federal, provincial and municipal elections to select and support political candidates in the respective local ridings who display an 'in depth' understanding of the SDI industry and the 'greater than life' goals of the participants. Currently, SDI entrepreneurs are seeking to optimally ‘network’ their message by creating an affinity with one or more of the so-called ‘fringe’ political parties - whether it be in provincial or federal politics.

New recruits and seasoned SDI entrepreneurs need to be presented with updated knowledge and 'truth' that will give them a clear understanding of how human nature relates to economics, politics and power. Armed with the 'truth' about politics, economics, health, spirituality, energy and some learned marketing skills and personal growth skills as well as a bit of enthusiasm they can multiply and duplicate their efforts effectively and rapidly given the ease of modern telecommunications now available within the infrastructure of the SDI industry. In the 21st Century countless millions of 're-educated' voters will vote for the right political choices - which are unlikely to be dissimilar.

Sponsoring leaders and 'home office' suppliers within the SDI industry must encourage their respective networks to become astute and politically aware. Every SDI entrepreneur must be armed with the knowledge to defend those values which are cherished and must be preserved such as personal freedom, economic freedom, and freedom of speech and association. If the action of endorsing these freedoms limits the political choices open to SDI entrepreneurs then - so be it. We must protect our cherished freedoms or lose what permits us to grow and evolve.

Seminars on 'truths' about politics, economics, energy, health, freedoms, and free enterprise must be jointly sponsored by various SDI networks and politically astute leaders from participating political parties. The haunting criticism of 'exploitation of a captive audience' will be discounted when the sponsoring leadership of the respective SDI networks agree to forgo greed and arrange such seminars at a minimum fee just to recover costs and and further expand the message. In fact, it is recommended that admission to such seminars be arranged so that participants pay a portion of federal cash and a portion of 'usuryfree' time currency for each ticket. It should also be noted that the greatest 'exploitation' of a captive audience' occurs with the multiple millions of the masses who passively rely on the mainstream media and docilely accept their ill-informed, questionable persuasion and bias as the one true gospel.

If 'selling a service or product' and/or 'showing a plan' dignifies the 'sponsored followers' then 'learning new information' to better understand economics, politics and their (the Usury Elites) New World Order from the 'sponsored followers' will not humiliate any sponsoring leadership who may not 'know that they do not know.' Immediate profits from rallies, meetings, seminars, workshops, books and cassettes (audio and video) will have to be sacrificed by all sponsoring leaders while all SDI entrepreneurs concentrate on 're-educating' their respective networks on the absolute necessity of participating fully in the political process in elections at all levels of government beginning now and continuing into the 21st Century.

Without a doubt, SDI entrepreneurs in Canada and elsewhere have an opportunity and a responsibility to 'teach' to their ever expanding networks any 'truth' that they learn. It is within the grasp of the SDI associates to create the critical mass needed to redeem all personal freedoms and free enterprise by modelling personal, self-imposed 're-education' and voluntary involvement in the political process. The alternative is to remain ill-informed and apathetic and to be sold out to a future New World Order where our children will be totally enslaved by the Usury Elites' Group of Companies and their current political cronies.

To attempt to shelter oneself and one's SDI network of new recruits from the blossoming SDI industry is to deny the acceptance of the SDI Portfolio concept and pass up not only opportunities to increase one's Self Directed Incomes but also to pass up unparalleled opportunity to lobby for our freedoms and free enterprise by collectively exercising our 'political clout.' The time is right for SDI entrepreneurs everywhere to individually and collectively bombard all aspiring and elected politicians with questions about economics, health, energy, freedoms etc. and to follow up by questioning their answers. Those who answer 'Yes' to the key question: "Will you expose the design flaw of 'usury' and promote the 'usuryfree' time currency option?" deserve your support.

Do NOT leave the decision to commence your 're-education' process and take action to inform your sponsoring leadership, instead plan an event and invite them to attend. Your leadership is needed to lead them in the mission to exercise our SDI political clout. Remember. if you lose your cherished freedoms, you lose what your forefathers longed for, what your children deserve and what makes you grow.

You are invited to explore ideas of how we can build a loyal database of small to medium-sized and home-based businesses.I daresay that we can immediately change the way we spend our money and this database will grow to serve us locally, nationally and internationally. Anyone having questions please call: 1.613.824.1793 or email tom@cyberclass.net

Out-of-the-Box Re-Education

Out-of-the-Box Re-Education - An Idea Whose Time Is Now

John David Mann is author of an article titled “The Promise of Universal Education” which is the lead story in the September & October 2010 issue of the popular SDI (Self Directed Income) magazine called Networking Times. I agree with John David Mann, we do need universal education but more importantly we need “Out-of-the-Box” re-education and we need it NOW!

This particular article is a summary of a conversation with Anya Kamenetz, author of a new book titled “DIYU (Do It Yourself University) with a subtitle “Edupunks, Edupreneurs and the Coming Transformation of Higher Education,” with some added suggestions for “Out-of-the-Box” re-education.

Anya Kamenetz previously authored a book titled “Generation Debt” in 2006, wherein she discusses student loans, credit card debt, the ever-changing job market and the seemingly fiscal irresponsibility being displayed by the current generation of XY youth was are the most recent university graduates.

It is Anya’s prediction that the economic prospects for current university graduates in 2010 and beyond are very dismal indeed. She even suggests that this will be the first generation of youth to be worse off financially then their parents.

I concur that Anya may be correct in this assumption unless we-the-people become the facilitators for change. Perhaps the last, best hope for the current graduates (and students) is to explore the SDI (Self Directed Income) industry and build a portfolio of entrepreneurial earnings on a part-time basis as financial insurance in case of future layoff by corporation or institution employers.

Anya talks about earning her university degree from Yale on 2002 and her experiences as a writer with The Village Voice. It was during 2004 and 2005 that she did the research for the book “Generation Debt.”

While writing the book “Generaion Debt,” Anya was focused on what’s wrong with higher education and she even came up with some solution-oriented ideas on how it can be fixed, but to my knowledge, she did not directly address the design flaw of usury and its role in crippling the graduates financially.

Anya states: “Our system has never really been adapted to meet the promise we made as a society, which is that a higher education will be available to all who qualify.”

Anya points out that four years of undergraduate schooling no longer guarantees the youth of a good job. In short, the graduates are no longer securing the corporate or institution job that the graduates of the 20th Century secured upon completing their university education.

Anya identifies technology as the key element that is transforming the way information is exchanged and collaborated in this 21st Century. She suggests that we need a new approach to education and that new structures must be designed and implemented to optimally use the available technology tools. I suggest that we need a new curriculum dedicated to truth, integrity, honesty and justice.

Anya uses a couple of new labels (edupunk and edupreneur) for people who are playing key roles in the field of DIYU. Although Anya did not coin these words, she makes reference to them. In Josh Cole’s review of the book DIYU he writes:

“The striking term "edupunk" was coined in a 2008 blog post by Jim Groom, an instructional technology specialist at the University of Mary Washington. In it, he railed against corporations who were co-opting the work of people (like himself) fusing "Web 2.0" technology (that is, information technology based upon user-centered design, file-sharing, the collaborative creation of content, and so on -- as seen in Wikipedia and Facebook, for instance) and education in new ways, and selling those ideas and technologies back to schools and universities in substandard form, and at exorbitant prices. Groom called upon his readers to go "edupunk," and reclaim this technology for grassroots, liberatory ends. Edupunk as a buzz-word quickly went viral after being picked up by The Chronicle of Higher Education in the U.S. and The Guardian in the U.K. The term "edupreneur" -- that is, someone who wishes to make money through education -- is, by comparison, self-explanatory.”

Click here to read the complete book review by Josh Cole.

According to Anya, an edupunk embraces the concept of DIYU and fosters open-source, open platform technologies intent on sharing knowledge and information beyond the historical walls of formal education while edupreneurs are pushing the envelope to earn money in the education industry through their entrepreneurial skills.

Anya suggests that edupunks and edupreneurs will continue working to fulfill the possibility that every child will experience the right to access future learning opportunties through open-source university.

Anya envisions higher learning to become more diverse and decentralized as we progresss into this 21st Century with a blend of various forms of worthwhile educational experiences.

With the concept of open-mindedness applied, Anya sees more people experiencing true freedom, doing more potential good and thriving in the world whether or not they have a couple of letters after their name.

Anya suggests that universities are run by a “self-interested cabal of elites.” I daresay that these elites are influenced by the global banking cartel who not only design the curriculum but also constantly seek a new generation of graduates from the middle class and the upper class, who will be subservient, earn their degrees and take their orders in their careers without asking too many questions. I can agree with Anya that the poverty-stricken and minorities are commonly neglected by our formal system of higher education.

I further maintain that our formal system of elementary, high school and college or university education is dedicated to doing a dis-service to our youth. The message “A Dad Talks (Types) To His Graduating Daughter” explains why modern education is not functioning for the benefit of our youth.


I now draw your attention to a couple of innovative, online re-educational resources that will be especially beneficial to those youth who are budding entrepreneurs - or should I say edupunks or edupreneurs?

The UsuryFree SDI University offers various free lessons and related resources and welcomes input from potential students who are ready and willing to follow a self-imposed course of study on topics commonly neglected by our formal institutions of higher learning.

The UsuryFree SDI University seeks to offer information and resources to those who are ready and willing to become students and teachers simultaneously - since we all learn from each other. The economic arm of the UsuryFree SDI university is the blog The UsuryFree Eye Opener where there is an abundant of information about the problems associated with our orthodox, economic system of usury-based, debt money.

The SDI university does not charge any tution fees at this time as it is currently being established. More information is posted at the blog The SDI Eye Opener where there is an informative article titled “Introducing UsuryFree SDI University."

The Networking University (NU) also offers online educational instruction especially targeted at people who are committed networkers within the SDI industry - otherwise known as network marketing or multi-level marketing. Tuition can be paid on a monthly or annual basis. Here are a couple of paragraphs from Networking University website:

“The Mission of Networking University is to educate networking professionals who aspire to personal freedom by serving others, with greater skill, integrity and responsibility.

Networking companies generally provide excellent training on their products and services. Most, however, provide little or no training in three other areas critical to your success: personal development, professional development and business development. In order to best serve the networking profession, NU has chosen these three areas in which to focus its programs. (a) The Personal Development Department (b) The Professional Development Department and (c) The Business Development Department.

As core competencies are identified in each department, you will have an opportunity to demonstrate competencies that will lead to Professional Certification by the University. Our intention is that this certification goes hand-in-hand with your proven success, showing others in your organization and throughout our profession the value of ongoing learning.

We believe that the best learning comes from doing. To the maximum extent possible we will offer courses that include demonstration, experiential activities, practice, and feedback. Course material will be presented in a number of formats. There will be the familiar workshops, teleconferences, and web conferences. Another technology we are excited about is web-based delivery that will give you access to instruction at your own place, time, and pace (just like your business!)”

More information at their website: http://www.networkingtimes.com//university/about.php

The Wellness Revolution - Hall of Fame

(The Wellness Revolution is now an integral component of the SDI industry as we progress into this 21st Century.)

While working in China as a salesperson for Colgate between 1915 and 1927, Carl F. Rehnborg observed that urban dwellers showed terrible signs of malnutrition, but that this malnutrition was not as widespread among the poorer citizens in rural areas. He began to study the relationship between health and nutrition and realized that there were many plant-based substances critical to the human diet. He thought about making a plant-based supplement for the human diet and, on returning to the United States in 1927, set up a laboratory on California's Balboa Island to study which such supplements were needed.

The more Rehnborg studied, the more he could see that the average person needed a single simple solution to the complex problem of dietary supplementation.

After years of research Rehnborg came up with the then-revolutionary idea of combining every needed mineral and vitamin into a single product. He called his company California Vitamins and produced one of the world's first multivitamin/multimineral food supplements in 1934. The name of the product and the company was changed to Nutrilite in 1939.

Back then, the concept of a single food supplement containing many different vitamins and minerals required a great amount of customer education—especially to a public just learning that vitamins existed. Moreover, since Nutrilite's new multivitamin/multimineral product was a hybrid between a food and a medicine, it wasn't carried by either traditional supermarkets or pharmacies.

In order to distribute his product, his wife suggested that Rehnborg set up his own sales force of people—people who were already zealous consumers of Nutrilite themselves. This strategy created a constant need for Nutrilite to recruit and train new salespeople as the company expanded.

In 1945, Rehnborg and his two main distributors came up with another idea that not only revolutionized the marketing of his nutritional supplements but also created a whole new multibillion dollar distribution industry.6

Rehnborg's second revolutionary idea was a marketing plan that would allow salespeople both to sell the Nutrilite product and to recruit and train new salespeople—earning one line of income from their product sales and another line of income from the sales of the people they recruited and trained.

Each individual salesperson, now called a distributor, would be treated equally by the company based solely on their sales and the sales of the people they recruited. When the sales of an individual salesperson reached a certain level, they could break away from the person who recruited them and become direct distributors for the company themselves.

In 1949, two young entrepreneurs from Grand Rapids, Michigan, Jay Van Andel and Rich DeVos, purchased a Nutrilite sales kit and quickly rose to the highest sales levels in the company. Ten years later, while keeping their existing Nutrilite sales business, Jay and Rich started a new company to sell household products based on a similar marketing plan. They called their new company Amway, for "American Way." In 1973, Carl F. Rehnborg passed away at age 86, and Amway purchased Nutrilite Products, Inc. Today, Nutrilite is still maintained as a separate corporate entity and, with several billion dollars in annual sales, is one of the largest vitamin/mineral/supplement manufacturers in the world.

Rehnborg successfully used technology to solve a problem with our food supply (lack of vitamins and minerals) that had been created by another technology (food processing). There are thousands of entrepreneurial opportunities today to solve similar problems created by our processed and fast-food industries.

This article is originally published at this website:
http://thewellnessrevolution.paulzanepilzer.com/carlrehnborg.php

TheU and TheU Partners

The training and marketing arm of the UsuryFree Network is called ‘TheU’ (denoting the first letter in the words ‘Usury’ and ‘Usuryfree’ and in reference to ‘You’ re-educating yourself about the evil and immoral aspects of usury and becoming an active usuryfree creative and motivating others to do the same.

TheU offers private consultations as well as workshops/seminars designed to (a) raise awareness about how the design flaw of usury creates poverty, scarcity and lack, and (b) how the usuryfree community currency movement when twinned with the SDI (Self Directed Income) industry offers a unique opportunity to cultivate the pathway to financial independence and attain the ultimate experience of usuryfree living.

TheU is focused on re-educating people to become usuryfree creatives and then succeed as SDI entrepreneurs while overcoming the challenges posed by our orthodox, economic system of usury-based debt money.

Besides offering workshops/seminars and private consultations, TheU also co-sponsors events for UsuryFree Week, scheduled from November 13th to 19th, each year. During UsuryFree Week, active and noteworthy personalities within the SDI industry and/or the usuryfree community currency movement will be invited to join TheU Partners – the top 13 leaders who are dedicated to twinning the optimal concepts from the SDI industry and the usuryfree community currency movement.

Only the highest-ranked leaders in the SDI industry and the usuryfree community currency movement will be nominated and invited to join as TheU Partners.

It is the intention of usuryfree creatives and SDI entrepreneurs who are coming together as UPartners to become the ultimate team of people dedicated to experiencing the reality of usuryfree living while creating a Portfolio developed from multiple sources of earnings within the SDI industry.

Indeed, it is time for SDI entrepreneurs and usuryfree creatives to join together and network locally and globally to strengthen our potential for the mutual benefit of all who choose to participate.

“I see usuryfree creatives doubling as successful SDI entrepreneurs who are dedicated to advancing the mission of forever abolishing usury and enjoying the ultimate experience of usuryfree living.” – Tom J. Kennedy

For more information contact: TheU and TheU Partners, The UsuryFree Network, P. O. Box 9333, Ottawa, Ontario, Canada K1G 3V1 Tel: 1.888.NOUSURY
Email: usuryfree@gmail.com

The Word-of-Mouth Phenomenon Is Working

SDI (Self Directed Income) entrepreneurs have identified the word-of-mouth phenomenon as the optimal strategy to share information about their selected products and/or services as well as any accompanying business opportunities.

The Direct Selling Association reports that approximately 15 million Americans are enrolled as SDI entrepreneurs. Since Canada’s population is about one tenth of the population of the United States of America, we can assume that there are a minimum of 1.5 million Canadians who are enrolled as SDI entrepreneurs.

That’s a total of 16.5 million SDI entrepreneurs in North America who are networking and sharing information about their favourite products with families, friends, neighbours and working colleagues etc. In turn, a high percentage of these SDI entrepreneurs pass along the information to others and this is the essence of word-of-mouth marketing within the SDI industry.

Andy Sernovitz writes in his book, “Word of Mouth Marketing” - “When people trust you, thry are willing to put their words on the line for you. Please them, inspire them, and they’ll bring their friends to you. Word-of-mouth marketing works for any-size business. You don’t need to have a hot website, to be in a sexy industry, or to have a cool, new technology. You can make it work for a single store with no advertising budget. You just have to give people something to talk about.”

The social networks like Facebook, My Space, Ning, Linkedin, Twitter etc. are advancing word-of-mouth marketing to ever-evolving levels. According to Andy Sernovitz, about 20 percent of word-of-mouth marketing now happens online. The remaining 80 percent of word-of-mouth marketing is comprised of face-to-face conversations.

It is noteworthy that a survey by emarketer http://www.emarketer.com reveals that approximately 53 percent of online traffic is initiated by family members and/or friends who make recommendations.

Indeed, the combination of face-to-face and online communication cause the word-of-mouth phenomenon to create annual sales of more than $30. billion. This is proof that the word-of-mouth phenomenon does impact the bottom line of millions of SDI entrepreneurs who are dedicated to spreading the good news about their selected lines of products and/or services as well as accompanying business opportunities.

Permit me to share the good news about the products/services and related business opportunities that I have selected for my SDI Portfolio. For additional information, readers are invited to click on the links that are provided in this article: “An SDI Backgrounder and Unique and Timely SDI Opportunities”

http://sdi-usuryfree.blogspot.com/2010/02/sdi-backgrounder-and-unique-and-timely.html

At your request, I will answer any questions and offer any resources and sample products (when available) for your consumption. Please send any emails to: tom@cyberclass.net with “SDI” in the subject line.

NOTE: There are additional and relevant articles posted at the blog - The SDI Eye Opener: http://sdi-usuryfree.blogspot.com